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    SOFTSWISS Track to Lead Sports Betting Dialogue at BiS SiGMA South America Summit

    24.03.2026 · 2 min read

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    SOFTSWISS Track to Lead Sports Betting Dialogue at BiS SiGMA South America Summit

    SOFTSWISS Track to Lead Sports Betting Dialogue at BiS SiGMA South America Summit

    SÃO PAULO, Brazil – March 24, 2026 – SOFTSWISS, a global technology leader in iGaming, is set to take centre stage at the BiS SiGMA South America Summit on 7 April 2026 in São Paulo, Brazil. The B2B provider will host an exclusive expert block, SOFTSWISS Track: Sports Betting Strategy, Integrity & Speed, held on the main ITAIM Stage from 14:15 to 16:55.

    As Brazil's newly regulated betting market approaches its first major global event – the 2026 FIFA World Cup – the track brings together top-tier regulators, legal experts, and industry veterans to discuss the strategies that define the future of the Latin American betting landscape.

    The program opens with a high-level Fireside Chat featuring Plínio Lemos Jorge, President of Brazil's National Association of Games and Lotteries (ANJL), and Carla Dualib, Regional Business Development Manager (Latin America) at SOFTSWISS and Communication Direсtor at ANJL. They will discuss the rapid growth of the Brazilian market and the immense responsibility that comes with operating at such a significant scale.

    The track continues with three pivotal panels focused on the socio-economic and legal pillars of betting:

    • The Fan Economy: Industry leaders will examine how clubs and operators can transform fan passion into a strategic asset through responsible engagement and ethical partnerships.

    • Integrity on the Field: With the World Cup approaching, Caio Porto Ferreira (Federal Police/ STJD) and Carla Dualib will join other experts to discuss safeguarding the legal market, protecting bettors, and ensuring football’s integrity amidst record-breaking betting volumes.

    • The final session, Beyond the Screen, features Dario Leiman, Head of Business Development (Latin America) at SOFTSWISS, and Natalia Nogues, CEO of ControlF5. The discussion will highlight how technology, interactivity, and multi-platform experiences are evolving to enhance player retention and responsible gaming during major global sporting events.

    Carla Dualib, Regional Business Development Manager (Latin America) at SOFTSWISS, comments: "We aren’t just hosting a session; we are consolidating the brightest minds in the industry to set the gold standard for Brazil. In my dual role at SOFTSWISS and ANJL, my mission is to foster a unified voice between technology, regulation, and sport. This track is an open invitation for everyone – operators, authorities, and clubs – to move past generic discussions and commit to the hard strategies of integrity and speed that will protect our market’s future."

    BiS SiGMA South America attendees are invited to attend the SOFTSWISS Track to gain actionable insights into the strategies defining the next chapter of the Latin American market.

    Following the sessions, delegates and partners are invited to SOFTSWISS booths M80 & M85 to explore the SOFTSWISS Casino Platform, Game Aggregator, and Sportsbook. All products have received Brazilian regulatory certification and are designed to meet current compliance requirements, supporting a secure and compliant entry into this high-growth market. 

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    Mihail Criclevit

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