PR News | iGaming & Online Casino Industry Updates

Infingame , a leading aggregator in the iGaming industry, has announced a new strategic partnership with AvatarUX, the award-winning game studio known for its proprietary PopWins™ mechanic and highly recognisable slot portfolio. Through the partnership, AvatarUX’s games are now integrated into Infingame’s aggregation platform, giving operators acce...

Midnite will remain the Official Training Kit partner of Southampton FC for a second consecutive season. Since partnering with Southampton for the 2025/26 campaign, Midnite delivered a number of initiatives designed to reward and engage Saints supporters both on and off the pitch. Over the course of the 2025/26 campaign, Midnite funded luxury away ...

Soft2Bet, a leading iGaming turnkey solutions provider, has appointed Ryan Collinge as Executive Vice President - Group Business Development & Strategic Partnerships, adding more than two decades of commercial, product and operational experience across retail and online gaming to its senior leadership team. In his new role, Collinge will support So...

Barcelona, July 2026 — Alea has announced a new partnership with Imagine Live, bringing the provider's portfolio of live dealer games, game shows, and localized live casino experiences to its aggregation platform. Founded in 2022, Imagine Live has built a growing network of studios across Europe, offering live dealer games and game shows for regula...

As hybrid casino formats continue to reshape player expectations, ElCasino has introduced Chicken Live, a new title that brings crash-style decision making into a live dealer environment. Now available for integration, the game expands ElCasino's portfolio with a fresh hybrid experience designed to combine familiar mechanics, real-time gameplay, an...

SOFTSWISS has introduced new positioning and a refreshed visual identity in response to structural changes reshaping iGaming markets today. Insights from five years of SOFTSWISS iGaming Trends research show that operators increasingly expect technology providers to deliver more than software by combining compliance, reliability, market expertise, s...

MALTA 30 June 2026 - The wait is over! Six years after its original launch, Yggdrasil proudly presents MultiFly! 2 MultiMax™, the latest addition to its premium portfolio, marking the return of the iconic chameleon that transforms fireflies into juicy rewards. Beginning on 30 June, the game will be available across multiple jurisdictions and operat...

Ian Bradley and founder Tom Light form a co-CEO partnership to lead FIRST.bet , reuniting two former SBTech executives to drive the next phase of B2B growth FIRST.bet , the Tier-1 B2B sportsbook technology provider, today announced the appointment of Ian Bradley as co-CEO. Bradley - most recently SVP at DraftKings, and a former colleague of Light’s...

Being frozen for three million years isn’t easy. Luckily, these cavemen have spent the time sitting on a mountain of treasure. This 5-reel, 3-row video slot offers 243 ways to win as Coins help crack the ice and free the game’s frozen prehistoric heroes. Every caveman rescued can trigger the Hold & Win feature, revealing valuable rewards and ancien...

Native ads remain one of the strongest paid traffic formats in iGaming. Unlike display banners, they introduce users to valuable content before the offer, creating higher-quality traffic and stronger conversion intent. In-feed native campaigns typically generate 1.9–3.4% CTR , while display banners average 0.1–0.4% . That difference isn't just abou...

Nicosia, Cyprus, 24.06 — Vyking , the future-ready iGaming platform provider and casino aggregator, has announced a new content partnership with 155, the live game studio redefining real-world entertainment for mobile-first casino audiences. Through the partnership, Vyking operator partners will gain access to 155’s growing portfolio of unconventio...

Malta - 24-June-2026. Yggdrasil has signed a new partnership agreement with CoinBox Studio, an ambitious independent game development provider known for creating easy-to-play, visually engaging casino games. Through the agreement, CoinBox Studio joins both the YGG Masters program and Yggdrasil’s innovative Game in a Box™ technology as it continues ...