iGaming Industry News & B2B Insights

The lights are on, the studio is set, and Betty has finally given the wheel its first close-up. The official teaser for Betty’s Wish Wheel — Season 2 of the Betty Show is now live. It offers a first look at the game-show atmosphere, grand prizes, and the main event waiting for Big Betty Partners affiliates this winter. 🎬 Watch the Betty’s Wish Whe...

The activation will combine a live vault reveal with an unexpected twist each afternoon Barcelona, September 2026 — Alea will launch Luck Decoded at SBC Summit Lisbon, a three-day activation centred on four vaults and a live reveal at its booth each afternoon. Visitors will scan a QR code, register, and receive a unique four-digit combination by em...

Gambling has been ubiquitous among humans for thousands of years at least, and has even been observed among birds and monkeys. In this article, we will not explore all of its known history, but rather focus on one modern, incredibly successful branch of its evolution - the slot machine. Before we look at recent trends in slots, it is worth going ba...

Maincard has launched Maincard.com , a financial platform built specifically for companies operating in the iGaming industry. The platform gives operators, affiliate networks, media buying teams and B2B suppliers business accounts, multi-currency payments, card issuing and bulk payouts from a single interface. The launch addresses a problem the ind...

15 September 2026 – Gamzix has introduced a new brand positioning and visual identity, marking the first major update to the B2B game provider’s brand since its early years. Over the past six years, Gamzix has broadened its product scope, grown its team's expertise, and developed the processes and technology behind its work with partners. Today, th...

With more than 10 billion partner transactions processed every month, Infingame , a leading aggregator in the iGaming industry, says casino performance data is becoming far more valuable when operators use it to decide what to promote, what to reposition and where the next growth opportunity sits. Infingame has shared new insights into how operator...

Gamified iGaming platforms can retain up to 75% of players over six months , compared with roughly 50% on platforms with limited gamification. Real-time personalized rewards can also lift Day-30 retention to 30-40% , while simpler systems usually remain at 15-25% . For RevShare affiliates, that means longer player lifetime, higher cumulative NGR, a...

One missing postback can cost more than a bad traffic source, darling. Your campaigns may be generating clicks, registrations, and even FTDs, but if your tracking misses the conversion, your reports — and your payouts — won't tell the full story. Here's the question: when was the last time you actually tested your tracking setup instead of assuming...

The new dashboard helps operators monitor where their brands appear, identify new affiliate opportunities, and follow competitors’ activity, while giving affiliates a clearer view of which brands are expanding and worth approaching. Blask, the AI-powered analytics platform for iGaming, has launched Blask Affiliates , a new product designed to track...