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    PR News | iGaming & Online Casino Industry Updates

    Get the latest iGaming PR stories, company news, and official announcements from across the online gambling industry.

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    Soft2Bet Expands Senior B2B Team with Senior Appointments news featured image

    Soft2Bet Expands Senior B2B Team with Senior Appointments

    22.09.2026 · 2 min read

    Soft2Bet, a leading iGaming turnkey platform solutions provider, has appointed James Hancock as Vice President of B2B Marketing and Harry Heynes as Business Development Director, adding extensive commercial, platform, and strategic experience to its B2B management team. The strategic arrivals to the commercial leadership team directly align with So...

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    Why a Casino Cannot Buy Its Grade: Separating Commercial and Editorial in iGaming Reviews news featured image

    Why a Casino Cannot Buy Its Grade: Separating Commercial and Editorial in iGaming Reviews

    22.09.2026 · 4 min read

    Operators pay review platforms. Players are asked to trust them. How CryptoGamble built its operator model around the one thing that cannot be for sale. Every conversation about casino review sites eventually arrives at the same question, and it is a fair one. If operators pay you, why should anyone believe what you say about them? The affiliate mo...

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    Vyking builds its own sportsbook on FIRST.bet's SportOS  news featured image

    Vyking builds its own sportsbook on FIRST.bet's SportOS

    22.09.2026 · 3 min read

    Vyking designed, built and owns the sportsbook frontend, including mobile, while FIRST.bet runs pricing, trading, risk, bet acceptance and settlement behind it Data-driven iGaming platform provider and games aggregator Vyking has built its own sportsbook on SportOS, the frontend-less sportsbook operating system from FIRST.bet , the Tier-1 sportsboo...

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    Betty’s Wish Wheel Is Ready for Showtime news featured image

    Betty’s Wish Wheel Is Ready for Showtime

    16.09.2026 · 1 min read

    The lights are on, the studio is set, and Betty has finally given the wheel its first close-up. The official teaser for Betty’s Wish Wheel — Season 2 of the Betty Show is now live. It offers a first look at the game-show atmosphere, grand prizes, and the main event waiting for Big Betty Partners affiliates this winter. 🎬 Watch the Betty’s Wish Whe...

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    Alea Brings ‘Luck Decoded’ to SBC Summit Lisbon news featured image

    Alea Brings ‘Luck Decoded’ to SBC Summit Lisbon

    16.09.2026 · 2 min read

    The activation will combine a live vault reveal with an unexpected twist each afternoon Barcelona, September 2026 — Alea will launch Luck Decoded at SBC Summit Lisbon, a three-day activation centred on four vaults and a live reveal at its booth each afternoon. Visitors will scan a QR code, register, and receive a unique four-digit combination by em...

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    Gamzix Introduces New Positioning and Visual Identity After Six Years of Growth news featured image

    Gamzix Introduces New Positioning and Visual Identity After Six Years of Growth

    15.09.2026 · 2 min read

    15 September 2026 – Gamzix has introduced a new brand positioning and visual identity, marking the first major update to the B2B game provider’s brand since its early years. Over the past six years, Gamzix has broadened its product scope, grown its team's expertise, and developed the processes and technology behind its work with partners. Today, th...

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    Digitain Powers LuckyBet.ee, Estonia's Newly Licensed Operator, with Full Turnkey Sportsbook and iGaming Platform news featured image

    Digitain Powers LuckyBet.ee, Estonia's Newly Licensed Operator, with Full Turnkey Sportsbook and iGaming Platform

    10.09.2026 · 4 min read

    Digitain , a leading global sportsbook and iGaming technology provider, is pleased to announce a key partnership with LuckyBet.ee , an online sportsbook and casino operator licensed by the Estonian Tax and Customs Board (EMTA). As part of the agreement, Digitain is providing LuckyBet.ee with a full turnkey iGaming solution, powered by its iGaming p...

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    Global Game Connect (GGC) 2027 Officially Opens Sponsorship & Exhibition Opportunities in Sri Lanka! news featured image

    Global Game Connect (GGC) 2027 Officially Opens Sponsorship & Exhibition Opportunities in Sri Lanka!

    10.09.2026 · 1 min read

    As one of the key international gatherings focused on the global gaming ecosystem, GGC 2027 will bring together gaming operators, platforms, API solution providers, payment companies, advertising and marketing platforms, and other major industry stakeholders to explore market trends, business partnerships, and global growth opportunities. More than...

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    Callisto Platform Introduces Site Builder for Multi-Brand iGaming Operations news featured image

    Callisto Platform Introduces Site Builder for Multi-Brand iGaming Operations

    10.09.2026 · 1 min read

    Callisto Platform continues expanding its Operator OS with Site Builder — a dedicated workspace for managing the visual and operational configuration of individual casino brands and skins. Site Builder allows operators to control branding, layouts, domains, publishing and responsive presentation while keeping everything connected to the same underl...

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    Vegangster Becomes the First iGaming Platform with Phygitals Graded Cards news featured image

    Vegangster Becomes the First iGaming Platform with Phygitals Graded Cards

    10.09.2026 · 2 min read

    Vegangster , a B2B iGaming platform provider, has integrated Phygitals pack opening as a new vertical. Operators can now offer players randomised Pokémon and sports packs where every pull is a real graded card, kept in a vault until the player decides to trade it or have it shipped. No other iGaming platform provider currently offers the format. Ph...

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    ThrillTech - The Side Bets Company - to Unveil Brand-New Product at SBC Summit Lisbon 2026  news featured image

    ThrillTech - The Side Bets Company - to Unveil Brand-New Product at SBC Summit Lisbon 2026

    09.09.2026 · 3 min read

    September 9, 2026 – ThrillTech is returning to the SBC Summit Lisbon from September 29 to October 1, showcasing its market-leading side-bet jackpots and unveiling a brand-new product to the industry for the very first time. Visitors can meet the team in Hall 2 at Stand B331, where the company will demonstrate how its innovative side-bet products he...

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    Soft2Bet launches “Player Experience Academy” initiative at SBC Summit news featured image

    Soft2Bet launches “Player Experience Academy” initiative at SBC Summit

    04.09.2026 · 3 min read

    SBC Summit 2026 will host the return of Soft2Bet’s industry-focused educational programme on 29 September. Now in its second year, the initiative will explore how prioritising user satisfaction and regulatory compliance can shape the future of the player experience, drive sustainable growth, and support responsible gaming. Soft2Bet announced that i...

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