Posted date | 13.10.2025
Digital Footprints Pays-it-Forward with £50,000 Accelerator Fund to Fuel iGaming Startups

To mark its 15th anniversary, Digital Footprints is proud to announce the Digital Footprints Accelerator Fund, a bold new initiative offering £50,000 in marketing resources to a deserving iGaming startup. The programme embraces a “pay it forward” philosophy, investing in the next generation of ambitious brands in iGaming and helping them scale with best-in-class marketing support.
Fueling Growth in iGaming Innovation
As an agency that has driven growth for operators, affiliates, and suppliers across competitive markets, Digital Footprints now turns its resources toward nurturing future challengers. The Accelerator Fund is open to iGaming startups less than two years old (pre-launch or early growth stage) that operate responsibly and with compliance at their core. The winning entrant will receive a bespoke digital marketing package valued at £50,000. Services may include:
SEO and content strategy
Social media & influencer campaigns
Creative branding and design
Analytics & performance dashboarding
Sponsorship sourcing & activation
UX & conversion optimisation with compliance in mind
Additional benefits include exposure through Digital Footprints’ channels, press coverage, and advisory support from industry specialists.
Key Dates
Applications open: 13 October
Deadline to apply: 10 November
Shortlist announced: 24 November
Pitch date: 1 December
Winner announced: 8 January
“We believe that success should create opportunity,” said Sharon McFarlane, Managing Director of Digital Footprints. “After 15 years in the digital and iGaming space, we recognise that we definitely had help along the way from an amazing community, and this fund is our chance to pay that forward. It’s our chance to create our own community to fuel innovation, champion responsible growth, and give a deserving startup a genuine launchpad. We can’t wait to see who steps forward.”
About Digital Footprints
Digital Footprints is a specialist iGaming digital agency, partnering with operators, affiliates, and suppliers to deliver strategic, compliant, and performance-driven marketing solutions. Over the past decade and a half, the award-winning agency has built an enviable track record in web development, SEO, branding, content, and audience growth across regulated markets.
For more information about eligibility or to apply for the Accelerator Fund, please visit:
https://www.digital-footprints.co.uk/df-accelerator-fund/
Media Contact
Sharon McFarlane
Managing Director
Digital Footprints
Email: sharon@digital-footprints.co.uk