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    iGaming Marketing & Branding Strategies | OnlyiGaming

    Learn about innovative marketing campaigns, rebranding initiatives, and strategies driving growth in the iGaming B2B space.

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    iGaming Customer Retention: How Operators Can Reduce Churn and Build Player Loyalty news featured image

    iGaming Customer Retention: How Operators Can Reduce Churn and Build Player Loyalty

    06.10.2025

    At Lambda Gaming , we work with operators and aggregators worldwide. One consistent challenge we hear about is player churn . Acquisition campaigns can bring players in, but retention is what secures profitability. For operators, the key question isn't just how do I get players through the door - it's how do I keep them coming back? Why Retention D...

    Marketing and Branding Strategies

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    50% revenue share + Testimonial link to boost your SEO ranking! news featured image

    50% revenue share + Testimonial link to boost your SEO ranking!

    27.09.2025

    🚀 Calling all Affiliates & Media Partners! 🚀 Are you ready to take your earnings to the next level? Whether you run SEO sites, PPC campaigns, email traffic, social channels, or media portals – this is your chance to join a high-performing affiliate program with a true partnership focus. 🔥 Your Welcome Offer: ✅ 50% Revenue Share ✅ No Negative Car...

    Affiliate Program Updates

    Partnerships and Collaborations

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    Thrillbet - A Unique Opportunity for Affiliates - 50% RevShare (NNCO) & Testimonial news featured image

    Thrillbet - A Unique Opportunity for Affiliates - 50% RevShare (NNCO) & Testimonial

    06.09.2025

    We’re excited to announce that all new partners joining the Optimiser.Partners affiliate program will receive an exclusive 50% revenue share with no negative carryover . To make it even better, you’ll also secure a spot in our testimonial section , boosting your visibility, rankings, and credibility in the iGaming space. We’re actively welcoming tr...

    Affiliate Program Updates

    Marketing and Branding Strategies

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    Seasonal Strategy in iGaming Media Buying: Insights from RockApp’s European Research news featured image

    Seasonal Strategy in iGaming Media Buying: Insights from RockApp’s European Research

    18.06.2025

    Seasonal Strategy in iGaming Media Buying: Insights from RockApp’s European Research Seasonality remains one of the most influential, and often underestimated, factors in iGaming media performance. Player engagement, acquisition costs, and campaign efficiency fluctuate significantly across the calendar year, driven by holidays, weather, and regiona...

    Industry Thought Leadership

    Marketing and Branding Strategies

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