Big Deal Show by Big Betty Enters the SiGMA Europe Awards 2026 Shortlist

Big Betty Partners just landed on the shortlist of the prestigious SiGMA Europe Awards 2026 with its loudest, slickest, and most outta-sight promo campaign yet — Big Deal Show. Sharp visuals, smooth mechanics, big rewards, and enough style to light up the whole joint. That’s Betty’s bag, pals.

👉 Vote for Big Betty now, darling. 

Let’s make some noise at the SiGMA Europe Awards 2026.

Big Deal Show became the first affiliate promo campaign to turn a classic promo into a full-scale show experience. Big Betty Partners brought together entertainment-driven engagement, a large reward pool, a show-style presentation, and affiliate performance inside one bold ecosystem. The market talked, the crowd watched, and Betty stole the spotlight.

Affiliates collect Betty Points by generating FTDs and staying active throughout the promo period. 

From June 5 to June 10, partners can exchange their Betty Points for prizes from the official reward pool while continuing to earn monthly commission. Smooth moves and sweet rewards, daddy-o.

The SiGMA Europe Awards 2026 ceremony takes place on May 27 in Valletta, Malta, bringing together leading projects and teams from across the iGaming industry. 

Valeria, Head of Brand Marketing at Big Betty Partners, commented on the nomination:

“Big Betty is an ecosystem, and every shortlist we enter confirms that direction. The Big Deal Show became one of the key affiliate market events this summer because people immediately connected with the idea. We built something alive, dynamic, and rewarding from day one.”

The lights are still on, the curtain hasn’t dropped yet, and Big Deal Show keeps rolling full speed ahead.

👉 Back Big Betty with your vote and keep it big, pals.