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Online is great for getting started, darling. A few clicks, a quick chat with a manager, and traffic is already on the move. But when it comes to bigger deals, long-term growth, and real partnerships, face-to-face conversations still do the heavy lifting. We spoke with Bohdan, Head of Affiliate at Big Betty Partners, about why events like iGB L!VE ...

Nicosia, Cyprus, 24.06 — Vyking , the future-ready iGaming platform provider and casino aggregator, has announced a new content partnership with 155, the live game studio redefining real-world entertainment for mobile-first casino audiences. Through the partnership, Vyking operator partners will gain access to 155’s growing portfolio of unconventio...

Malta - 24-June-2026. Yggdrasil has signed a new partnership agreement with CoinBox Studio, an ambitious independent game development provider known for creating easy-to-play, visually engaging casino games. Through the agreement, CoinBox Studio joins both the YGG Masters program and Yggdrasil’s innovative Game in a Box™ technology as it continues ...

For years, many affiliates treated Google Ads certification as a checkbox. Submit the documents, wait for approval, launch campaigns, buy traffic. Those days are gone. As of 2026, Google allows gambling advertising in roughly 55 approved markets , but getting certified has become significantly more complex. Account history, domain ownership, GEO co...

Influence marketing in iGaming has long gone beyond being an additional promotional channel and has become a full-fledged growth driver. Today, brands use it not only to generate reach, but also to enter new GEOs, build trust faster, connect with local audiences, and attract higher-quality traffic. This effect is especially visible in developing ma...

Infingame , a leading aggregator in the iGaming industry, reveals operational insights into player engagement behavior across sweepstakes platforms, revealing which mechanics are currently generating the strongest retention, longest session duration, and highest repeat activity among modern sweepstakes audiences. According to Infingame, operators e...

TikTok looks tempting, darling: fast views, active audiences, viral formats, endless attention. But for iGaming affiliates, attention is not the same as scalable acquisition. TikTok can help with awareness and research, yet its paid promotion rules leave very little room for direct performance campaigns. Can TikTok bring attention? Sure. Can it sca...

Paid traffic looks tempting, darling. Push, pop, native, Telegram placements — all that fast volume sounds boss until the funnel starts leaking money. Buying iGaming traffic can work, but only when the math, tracking, and traffic quality hold before scaling. If you already work with paid sources, you know the game: buying traffic is easy. Making it...

Following a highly engaging 3-day interactive countdown stream and massive anticipation from partners, game provider Pixmove has officially announced the global release of its latest title: Falling Pickaxe . Blending the viral appeal of streamer mechanics with the addictive nature of idle games, Falling Pickaxe taps directly into the nostalgia of t...