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    San Gaming

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    San Gaming

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    Global Casino & Gaming Management Consultancy for Profitable and Compliant Operations

    Hakansan provides specialized casino and iGaming management consultancy for both land-based and online operators worldwide. Our focus is on helping casinos build profitable, efficient, and fully compliant operations.

    With over 35 years of hands-on experience in casino management, we support clients in areas such as operational optimization, game mix and floor layout strategy, player development, staff training, and risk management. We also advise on regulatory compliance, AML and responsible gambling frameworks to ensure long-term, sustainable growth in highly regulated markets.

    Hakansan works independently from any single platform or provider, enabling us to recommend the most suitable technology and systems for each client’s needs. We collaborate with casino platforms, game providers, payment partners and local experts to design end-to-end solutions – from setup and launch to ongoing performance improvement.

    Whether you are launching a new casino brand or looking to improve the performance of an existing operation, Hakansan offers strategic guidance, data-driven analysis and practical, on-site know-how to help you reach your goals.

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    EST 1991

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    CY, Kyrenia

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    1 - 10 Employees

    Helping Land‑Based and Online Casinos Transform Strategy into Profitable Operations
    Strategy Consulting

    Hakansan offers specialized strategy consulting for land-based and online casinos that want to grow profitably and stay fully compliant in regulated markets. Our core focus is turning casino strategy into measurable operational results.

    With over 35 years of hands-on casino management experience, we help operators design and implement strategies for:
    • Optimizing gaming floor layout, game mix and player traffic
    • Improving KPIs such as drop, hold, average bet and player value
    • Aligning marketing, VIP and player development programs with operational reality
    • Building efficient workflows and training programs for frontline and management teams
    • Strengthening compliance, AML and responsible gambling processes

    Unlike generic management consultants, we bring real casino floor and iGaming experience. We work directly with your leadership and operations teams to analyze current performance, identify hidden opportunities and create step-by-step action plans that can be executed in the short, medium and long term.

    Engagements can be structured as one‑off strategic reviews, project-based support or ongoing advisory retainers, depending on your needs and budget.

    CRM and Player Lifecycle Consulting for Land‑Based
    CRM Consulting

    Hakansan helps casinos design and optimize CRM and player lifecycle strategies that increase loyalty, lifetime value and long‑term profitability.

    Our CRM consulting services include:
    • Defining player segments, VIP tiers and reward structures
    • Mapping the full player journey from acquisition to reactivation
    • Designing campaigns across email, SMS, in‑app and on‑property channels
    • Aligning loyalty programs and bonuses with operational and compliance requirements
    • Setting up KPIs and reporting to measure campaign and player value performance

    With real casino management experience, we make sure CRM strategies are not just marketing ideas, but fully integrated with floor operations, risk management and regulatory obligations.

    Specialised management and strategy consulting for land-based and online casino operators, focusing on operations, CRM and long-term profitability.
    tag-iconconsulting

    This tag reflects our focus on specialised consulting services for casino and Gaming companies. We support operators with management strategy, operational optimisation, CRM and player lifecycle projects rather than running casino platforms ourselves.

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