Rite.Bet - iGaming Insights & Advisory
Rite.Bet is an independent iGaming advisory venture founded by Maksim Afanasev, a former Sportradar leader with over 17 years of experience across B2B and B2C. Drawing on expertise spanning operations, sales, technology, and platform development, Rite.Bet helps companies choose better solutions, solve complex challenges, and make strategic and commercial decisions
EST 2025
ES, Seville
1 - 10 Employees
RiteBet is an independent iGaming advisory helping companies make smarter strategic, commercial, and technology decisions. Drawing on extensive experience across operations, sales, partnerships, and technology, we help identify the right solutions
Sportsbook strategy, operations, technology, and partnerships.- from selecting the right platform and providers to optimizing the product and player experience
iGaming strategy, operations, technology, and commercial growth - from selecting the right solutions and partners to building stronger products and more efficient businesses
Betting platform assessment and selection - from evaluating technology, features, integrations, and scalability to finding the right solution for your business
Player account management platform assessment and selection - from evaluating integrations, scalability, compliance, and player-management tools to finding the right foundation for your business
Platform development guidance - from defining requirements and technology architecture to managing integrations, delivery, scalability, and long-term product evolution
B2C operations advisory - from optimizing player acquisition, retention, CRM, payments and customer support to building a more efficient and engaging player experience
Software development advisory - from defining requirements and choosing the right technology stack to managing delivery, integrations, scalability, and long-term product evolution
iGaming content and market insights - turning industry developments, emerging trends, and expert perspectives into valuable content that helps others understand the market and stay ahead
iGaming education and training - helping leadership teams and employees deepen their industry knowledge through engaging, tailored sessions that explain complex market, product, operational, and technology topics in clear, simple, and easy-to-digest terms
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