Welcome to our playground. At Lambda Gaming, “Challenge the Ordinary” isn’t just a slogan – it’s our daily mission. Every pixel, symbol, and background we create is a piece of this rebellion. Today, we’re pulling back the curtain to show you how we push the boundaries of art direction in three wildly different game categories – Slots , 8Bit , and ...
Data Analytics and Insights
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When we say “every culture has its own game,” we’re not talking about the ones played behind the screen in silence. We’re talking about the games that stir emotions, spark friendly arguments, and trigger that classic showdown between rivals. You know the ones – where someone says, “ნარდი გავაგოროთ?” ("Wanna roll some backgammon?") or “მოვცხოთ ერთი ...
Data Analytics and Insights
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The Power of Creative in In-App UA In the in-app media buying space, performance hinges on what users see first - the creative. Without access to deep user interests or behavioral layers, creatives become the primary lever to drive engagement, optimize acquisition, and scale efficiently. At RockApp , we’ve built a workflow where creative localizati...
Industry Thought Leadership
Market Expansions
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As we wrap up 2024, we’re reflecting on a year of growth and innovation at Voonix. Our mission has always been to simplify the complexities of the iGaming industry for operators, affiliates, and all stakeholders involved. While no single affiliate platform can resolve every challenge in the industry, we’ve been focused on providing the tools necess...
Product Launches and Updates
Data Analytics and Insights
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Vixio Forecasts the Latin American Online Gambling Market to be Worth 12.3bn by 2028 Key Stats: 50%+ - The portion of the Latin American market that Brazil is forecast to be worth 114 - The number of companies that applied for a federal licence in Brazil prior to the Aug. 20, 2024 deadline. 5 - The number of legal challenges pending in Brazil’s Fe...
Regulatory Updates and Compliance
Data Analytics and Insights
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