All in One iGaming Platform for Casino & Sportsbook Operators
Smartbet is an advanced iGaming software provider delivering end-to-end solutions for online casino and sportsbook operators worldwide. With over a decade of experience in the industry, Smartbet empowers brands to launch, manage, and scale efficiently through its flexible and fully customizable platform.
The system offers a wide range of products and modules, including white-label and turnkey casino platforms, a powerful sportsbook engine, live casino integrations, and a vast portfolio of over 260 gaming providers. Operators benefit from a unified back-office, CRM tools, affiliate and agent management systems, AI assistant at back office, and seamless API integrations for payment gateways and external systems.
Smartbet also brings a strong focus on player engagement and retention, offering advanced gamification tools such as tournaments, missions, leaderboards, jackpots, achievements, and loyalty programs all designed to boost user activity and lifetime value.
With its modular architecture, responsive design, and deep localization capabilities, Smartbet adapts easily to regulated and emerging markets, providing full support for fiat and crypto operations. Combined with continuous updates, data-driven insights, and 24/7 technical support, Smartbet enables partners to stay competitive and grow sustainably in the rapidly evolving iGaming landscape.
EST 2016
AM, Yerevan
201 - 500 Employees
Smartbet provides a fully integrated iGaming platform designed for casino and sportsbook operators who value flexibility, scalability, and innovation. The solution combines a powerful back-office, CRM, and payment system with a customizable sportsbook and access to over 260 casino providers.
Our unique gamification engine lets operators create dynamic tournaments, missions, jackpots, achievements, and loyalty programs to maximize player engagement and retention.
Trusted by partners across multiple markets, SmartBet enables fast launches, cryptocurrency processing, support, advanced analytics, and continuous performance optimization, giving operators the tools to grow sustainably in a competitive iGaming landscape.
Smartbet provides a fully integrated casino platform that connects operators with over 260 top game providers, including slots, live casino, and virtual games. The platform supports white-label and turnkey setups, advanced bonus systems, and flexible player segmentation. It also includes built-in gamification tools such as tournaments, missions, and loyalty programs to increase engagement and retention, along with real-time analytics and a robust back-office for complete operational control.
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