Keith Zammit

About

Founder & CEO, OneHazel | Building Hazel's Agents | 15 years in iGaming

Founder and CEO of OneHazel, the AI-powered integration platform for iGaming, and founder of Elevate AI, a venture studio and AI delivery house based in Malta. I have spent fifteen years in iGaming and digital, across affiliates, media sales, AI and startups. Before OneHazel I was CSO at XGENIA, winner of the SiGMA Europe Startup Pitch 2024, ran sales at timesofmalta.com for six years, and led the affiliate team at Condor Affiliates. At OneHazel we use AI agents to take iGaming integrations from months to minutes. Our new product, Hazel's Agents, builds integrations directly inside a customer's codebase. In 2026 OneHazel won The NEXT Pitch at NEXT Summit Valletta and the SiGMA Asia Startup Pitch, and was shortlisted for Best AI & Innovation Solution at the SiGMA World Awards. I also sit as an independent adjudicator for ABC-ADR, invest in and advise early-stage startups, and lead the Stripe Community in Malta. You will find me speaking and judging at SiGMA, AIBC and other iGaming events.

1. Independent Adjudicator

   ABC-ADR

   May 2026 – Present

   Malta (Remote)

   Independent adjudication of player disputes for licensed iGaming operators, supporting fair, transparent ADR frameworks, responsible gambling and player protection standards.

2. Founder & CEO

   OneHazel

   Apr 2026 – Present

   Gozo, Malta

   Building the AI-powered integration layer for iGaming. OneHazel replaces fragmented vendor integrations with a single platform, and Hazel's Agents build integrations directly inside customers' codebases. Winner of The NEXT Pitch and SiGMA Asia Startup Pitch 2026; shortlisted for Best AI & Innovation Solution at the SiGMA World Awards 2026.

3. Founder

   Elevate AI

   Jul 2025 – Present

   Malta

   Hybrid venture studio and AI delivery house, and parent company of OneHazel. Leading go-to-market, customer acquisition and partnerships across three motions: custom build and ship, embedded AI teams, and build to product.

4. Investor and Advisor

   EverybodyCounts Ltd

   Jun 2025 – Present

   Malta (Remote)

   Invested after meeting the founders in Cohort 5 of SuperCharger Ventures' accelerator in Malta. Advising on go-to-market, investor negotiations and business planning for a multilingual digital maths programme for children.

5. Investor and Advisor

   Bangkok Island

   May 2025 – Present

   Bangkok, Thailand (Remote)

   Investor and advisor in a floating event space, live music venue and beach club on the Chao Phraya River. Supporting business development, event positioning and strategic partnerships.

6. VC Lab Fellow

   VC Lab

   Aug 2025 – Dec 2025

   Remote

   Fellowship to launch Gaulos Ventures, a venture fund focused on AI in iGaming.

7. Chief Sales Officer (CSO)

   XGENIA

   Jan 2024 – Jul 2025

   Malta (Remote)

   Led commercial strategy and go-to-market for IGNITE, XGENIA's AI-powered slot game prototyping platform. Built partnerships with studios and platforms across Europe, and represented the company at SiGMA, ICE and SBC. XGENIA won the SiGMA Europe Startup Pitch 2024.

8. Head of Sales

   Allied Newspapers Limited (timesofmalta.com)

   Feb 2019 – Jan 2025

   Malta

   Led a team of seven selling online advertising for timesofmalta.com, Malta's largest news platform with over 1 million monthly users. Delivered seven-figure annual sales with consistent year-on-year growth, including through the pandemic.

9. Affiliate Team Leader

   Condor Affiliates

   Jun 2017 – May 2018

   Gzira, Malta

   Ran the affiliate department, owning its P&L, growth strategy and targets. Built a data-driven, month-on-month growth culture and represented the brand at SiGMA and the Berlin Affiliate Conference.

10. Co-Founder and CMO

    ROCKSTEADY Digital Agency

    Oct 2015 – Oct 2017

    Malta

    Co-founded a digital agency serving iGaming, tourism, financial services and legal clients, building the marketing function and client base. Sold most of my equity to my partners in 2017.

1. Paul Vincenti Training

   Professional training, Specialised Sales, Merchandising and Marketing Operations

   Jan 2012 – Jan 2013

   Courses in CRM, buyer psychology, selling and objection handling, and presentation techniques.

2. University of Malta

   B.Comm & CIS, Communications, IT, Marketing and Information Systems

   Jan 2008 – Jan 2011

   Second Class Upper. Faculty of Media and Knowledge Sciences. Member of UESA.

• Go-to-Market Strategy
• Business Development
• Sales Management
• iGaming Integrations
• Artificial Intelligence
• Affiliate Marketing
• Fundraising
• Venture Capital
• Start-up Leadership
• Dispute Resolution (ADR)