GameOpt Ltd.

GameOpt provides end-to-end affiliate consultancy services tailored for online casino and betting operators looking to launch, scale, or optimise their affiliate programmes.

We support operators across the full affiliate lifecycle, including programme setup, platform selection and configuration, commercial deal structures (RevShare, CPA, Hybrid), partner acquisition, and ongoing performance optimisation. Our approach is practical and execution-driven, ensuring fast implementation and measurable results rather than theoretical frameworks.

• Hands-on operational experience from both operator and affiliate perspectives

• Proven expertise across Tier 1, Tier 2, and emerging markets

• Transparent commercial structures with a strong focus on long-term partner value

• Data-driven optimisation using real performance metrics and cohort analysis

• Direct access to an established network of high-quality affiliates and partners

We work across regulated and offshore markets, with core strengths in Canada, Australia, New Zealand, Nordics, DACH, Ireland, and wider EU regions, as well as selected LATAM, MENA, and Asia markets.

Engagements typically begin with a commercial and performance audit, followed by programme design, deal alignment, and partner onboarding. Ongoing optimisation includes traffic quality reviews, conversion improvements, and revenue maximisation strategies.

Flexible pricing models are available depending on scope and objectives, including monthly retainers, project-based engagements, and performance-linked structures.

GameOpt’s vision is to build efficient, scalable affiliate programmes that deliver sustainable growth. Clients benefit from faster market entry, stronger affiliate relationships, improved ROI, and reduced operational friction compared to in-house or generic agency solutions.

GameOpt delivers targeted marketing services for online casino and betting brands with a strong focus on performance, scalability, and market fit. Our marketing support is designed to complement affiliate growth and commercial strategy, ensuring consistent player acquisition and brand visibility across priority markets.

Our services include go-to-market planning, affiliate-led acquisition strategies, traffic source evaluation, content and SEO guidance, campaign positioning, and market-specific messaging. We help brands align their offers, creatives, and promotions with local player behaviour and regulatory realities.

• Deep iGaming-specific marketing expertise across regulated and offshore markets

• Strong focus on ROI, LTV, and sustainable acquisition rather than volume only

• Close alignment between marketing, affiliate, and commercial strategy

• Market-by-market approach tailored to player intent and competition

• Access to established affiliate and media partner networks

Primary experience across Tier 1 and Tier 2 markets including Canada, Australia, New Zealand, Nordics, DACH, Ireland, and selected EU countries, with additional reach into LATAM, MENA, and Asia.

Engagements typically start with a market and competitor review, followed by positioning, channel selection, and campaign execution. Performance is monitored continuously with ongoing optimisation based on real acquisition and retention data.

Flexible pricing depending on scope, including project-based marketing support, monthly retainers, and performance-linked models.

GameOpt’s marketing vision is to help iGaming brands enter and scale in new markets efficiently while maintaining strong unit economics. Clients benefit from faster traction, clearer positioning, improved conversion rates, and reduced marketing inefficiencies.