Senior Facebook Media Buyer – LATAM (Casino Focus)

🎯 Senior Facebook Media Buyer – iGaming

Location: Remote (Europe only / Europe-based candidates)
Industry: iGaming (Casino & Sportsbook)
Markets: Brazil & LATAM
Type: Full-time or Contract

We’re a fast-growing iGaming startup built around performance, speed, and accountability.
Small team, direct communication, and a strong focus on what actually moves revenue.

We’re looking for a Facebook Media Buyer with real casino acquisition experience to run traffic, optimise funnels, and scale short-term GGR.

This is an execution role.
If your background is limited to managing affiliates or partnerships, this won’t be the right fit.

🛠 What You’ll Own

👉 Facebook casino acquisition campaigns from launch to scale
👉 Funnel performance from first click to first deposit
👉 Telegram / WhatsApp-driven monetisation flows
👉 Payback, GGR per depositor, and efficiency metrics

You’ll work closely with CRM, Product, and Marketing, but you’ll own acquisition performance.

📣 Your Day-to-Day

Facebook & Paid Traffic

• Launch and scale Facebook casino campaigns for Brazil & LATAM

• Apply schemed / cloaked traffic approaches with platform awareness

• Test creatives, hooks, and angles to improve deposit quality
  
  🔁 Funnels & Conversion

  • Build and refine acquisition funnels, including PWA-based flows

  • Reduce friction between ad click and deposit

  • Run structured A/B tests across landing pages, offers, and UX

  • Use behavioural data to guide iteration and scaling

  • Community-Based Monetisation

  • Build and grow signal / tipster-style Telegram and WhatsApp groups

  • Drive engagement, trust, and monetisation through structured flows

  • Use messaging and triggers to increase short-term GGR

📈 Performance & Growth

• Track and optimise core acquisition KPIs

• Share insights and recommend improvements

• Test additional channels such as micro-influencers or small traffic partners when relevant

👤 Who This Role Fits

You’re likely a:

• Casino affiliate who has run their own paid traffic

• Hands-on Facebook media buyer in iGaming

• Performance marketer comfortable operating in schemed environments

You’re analytical, commercially minded, and comfortable making fast decisions in a startup setting.

• Proven experience running Facebook casino acquisition campaigns

• Strong understanding of schemed traffic setups

• Experience monetising Telegram / WhatsApp traffic

• Funnel and PWA optimisation knowledge

• High autonomy and execution speed

• Clear communication and a low-ego mindset

• Experience in additional LATAM or European markets

If you enjoy building, testing, and scaling — we’d like to talk.