Casino Retention Coordinator

Ignite Your Career Where Innovation Leads the Way!

Bally’s Interactive is redefining the future of entertainment by powering one of the world’s most dynamic entertainment ecosystems. We believe the customer experience is the product, and through technology and innovation, we create experiences that captivate and delight our customers.

You’ll apply your expertise in sports betting, iGaming, live sports streaming, payments and fraud prevention, CRM, and gamification technologies. Whether your passion lies in data, AI, machine learning, user experience, security, or emerging tech, you’ll have the opportunity to grow, innovate, put your ideas to the test, and make a real impact.

Join our team and elevate your career in a rapidly growing industry that rewards bold thinking, creativity, and innovation.

Ready to turn great ideas into unforgettable player experiences?

At Bally’s Interactive, we’re redefining online casino entertainment, and we’re looking for a Casino Retention Executive to help us keep the excitement rolling.

This role sits at the heart of our Casino Retention team, where creativity meets data and promotions come to life. You’ll own the day-to-day coordination of iCasino promotional activity, crafting market-leading campaigns that boost engagement, build brand love, and keep players coming back for more.

If you love promotions, thrive in fast-paced environments, and enjoy seeing your ideas go live, this one’s for you.

What You'll Do

• Dream up and deliver monthly promotional plans that are creative, on-brand, and results-driven
• Help maintain distinct promotional strategies across Bally’s brands
• Present promotional structures, mechanics, timelines, and projected costs
• Brief compelling copy and visuals to our Marketing Design & Development Team
• Collaborate closely with CRM Leads to align promotions with wider marketing activity
• Tailor campaigns to different player audiences and behaviors
• Partner with our Social Media team to ensure promotions shine on-site and socially
• Build and maintain promotion rules and templates, navigating legal and compliance approvals
• Analyze performance data to optimize and evolve future promotions
• Keep promotional mechanics, documentation, and templates organized and up to date
• Stay ahead of market trends to anticipate player and business needs
• Take new promotional ideas from concept to launch
• Jump into additional projects as the business grows and evolves
• Perform related tasks and project work as required by the business

What We're Looking For 

• You live and breathe the Casino gaming world and can navigate CRM like it’s second nature
• You’ve got marketing magic and a knack for creating campaigns players can’t get enough of
• Project and campaign planning? You’ve got it down to a science
• You’re comfortable juggling CRM systems and campaign management tools like a pro
• Task management tools like Excel, Monday.com, JIRA, and Third-Party Promotional Tools. You know them, you love them
• Super organized, self-driven, and proactive, you can set your own deadlines and crush them

Experience Required

• Bachelor's degree in marketing, Business, Communications, or related experience in the Gaming Industry
• Possess experience in creating and managing promotions
• Demonstrate campaign management / CRM system experience 
• Have experience working with CMS tools and platforms
• Have experience working with task management tools (Excel, Monday.com, JIRA, Confluence, etc.)
• iGaming or customer engagement experience is a plus

Why You'll Love Working Here

Join a team where the culture hits just as hard as the wins:

• Competitive pay with annual salary reviews & performance bonuses
• Medical, dental and vision plan options
• 401(k) matching for long-term wins
• Monthly socials and team building events
• Home office allowance to level up your remote set up
• Work-from-anywhere month (yes, really!)
• Downtown office with snacks, games and unbeatable energy
  
  

Flexible Working

At Bally’s Interactive, we believe in the power of collaboration and working together in a shared space, as well as the benefits of working from home. We champion hybrid working wherever we can, offering a flexible blend of working in the office 3 days a week and from home twice a week.

DNA / Values

At Bally’s Interactive, we are driven by a set of core values that we like to call our DNA. We strive to embody our DNA and keep them at the heart of everything we do!

We are Always Ready to embrace change, adapt, and do what it takes to delight our customers. We believe that You Make the Difference, which is what gives our players the best experience and keeps them coming back. We are All One Team, looking out for each other, respecting diversity while connecting through a common purpose. Our teams are Learning Every Day by showing constant curiosity and the drive to learn from successes, mistakes, new experiences, and the people around us. At Bally’s we Love to Lead by thinking differently, seeking innovation, and always looking for ways to raise our game.

Equal Opportunities

At Bally’s Interactive, we are committed to promoting equal opportunities in employment and working conditions.

Diversity, Equity and Inclusion are important to us, and we encourage a culture where everyone can be themselves at work.

We believe passionately that employing a diverse workforce is central to our success, this is our superpower.

We do not discriminate against employees or job applicants on the basis of race, colour, nationality, ethnic or national origin, age, sex or sexual orientation, gender reassignment, religion or belief, marital or civil partner status, pregnancy or maternity, political opinion or disability.

Salary Range: $55,000-$75,000 USD

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